About CORAL
Coral,
Core Of Life
who we are?
Since 2010, Coral, part of the Asteria Group and headquartered in Dubai, UAE, has been crafting innovative home appliances that blend modern design with practical functionality. Driven by our tagline, “Core of Life,” we deliver reliable, stylish, and efficient solutions that enhance everyday living.
What we do?
The Coral product portfolio features a wide range of high-quality home appliances, including automatic and semi-automatic washing machines, refrigerators and freezers, dishwashers, and vacuum cleaners. Available in various designs, sizes, and colors, our products are crafted to combine functionality, reliability, and modern aesthetics, meeting the diverse needs of contemporary households.
Our History
Coral has been operating since 2010.
Founded in 2010 and headquartered in Dubai, United Arab Emirates, Asteria Group, Coral is a leading manufacturer of premium home appliances. Guided by our philosophy, “Core of Life,” we design and produce innovative, reliable, and beautifully crafted appliances that enhance everyday living. At Coral, we combine advanced technology with modern design to create products that bring comfort, efficiency, and style to every home. With a strong commitment to quality and sustainability, we continue to innovate ensuring Coral remains at the core of life for families around the world.
Our Strategy
With innovative design, quality products, and strong marketing, Coral quickly became a trusted brand in Middle Eastern homes and now exports to Iraq, Oman, Russia, Tajikistan, Afghanistan, Azerbaijan, Syria, Sudan, and Tanzania.
2010
FOUNDING YEAR
5000+
HAPPY CUSTOMERS
50+
Successful products
9
Export to countries
What we trying to say?
The main motto of the Coral brand is the Core of Life. This slogan originates from the type of design, coloring and also the type of function of the products, which creates a stable interaction between the customer and itself.
